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Web browser with Pringles banner ad campaign by ArcTouch

Pringles interactive banner ad campaign

The Ask

ArcTouch was asked to develop an interactive ad campaign for Pringles, highlighting the packaging as a key brand element.

Skills

Deliverables

The campaign had three animated creative directions: the can as a soccer goal, the can as a basketball hoop, and the chips stacking into a mound. Banners were delivered in 6 formats: 300×250, 300×600, 160×600, 728×90, 320×50, 300×50.

Sizes

Multiple sizes of Pringles banner ad campaign by ArcTouch